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July 2019
Storytelling for Start-Ups: How Small Food Brands Can Make Big Noise
What is public relations in today’s crowded communications environment? Why is it important for small brands looking to carve a point of difference in and/or make it to mass in the marketplace? In this workshop with Laura Shulman (Founder, Food Future Strategies), we'll explore how to effectively utilize multi-channel/platform storytelling, third party credibility, building advocacy, and basic tenets to effective storytelling. We'll take a look at successful case studies, as well as workshop your brand's story! About the presenter: Laura Shulman is…
August 2019
Basics of Restaurant Technology
This icon denotes an event or class that is free for West Side residents. Please click on the event listing for registration instructions and to learn more.
Join Science Retail for an overview on popular trends in restaurant technologies, and learn how to choose what's best for your business. We'll cover everything from data networks, POS, wifi, cameras, music, cloud-connected services and even website basics. Understand the biggest trends in restaurant technology, how to establish an IT strategy that fits your budget, and how to manage & avoid IT nightmares. Snacks will be generously provided by Science Retail and Upserve! *This event is free for residents of the West Side communities…
Starting a Food Business
This icon denotes an event or class that is free for West Side residents. Please click on the event listing for registration instructions and to learn more.
Follow your dreams of starting a food business with our help. The Hatchery's cornerstone curriculum course will help you launch a successful food and beverage company. Learn all about the food entrepreneurship space as well as required licensing, certification, financing, and branding. Each attendee will receive our Starting a Food Business checklist, taking you through each license and certification you need to consider, so you'll get started on the right track. An experienced business attorney will also cover the many…
Your Logo’s Great, But How’s Your BRAND?
This icon denotes an event or class that is free for West Side residents. Please click on the event listing for registration instructions and to learn more.
When you hear the word "brand", what comes to mind? Is it a logo, a color, a name? The most impactful and successful brands consider elements far outside this basic scope. In this seminar, we'll pull back the curtain to look at what the big brands know about activating loyal customers. Discover how to fully capitalize on your brand and how you can effectively communicate your brand identity to customers, buyers, and investors by using crafty and affordable methods. Attendees…
Negotiation & Contracts for Entrepreneurs
This seminar will cover basic concepts and elements that affect negotiations, all from the entrepreneur's perspective. We'll discuss some contractual provisions that entrepreneurs may encounter, break down what they mean, and strategize the best way to handle them. Join instructor Michael Hatfield, Chief Counsel- Global Business Services at Hatchery partner Mondelēz Global LLC, for an overview of negotiation strategy and tactics, as well as the basics of contract provisions. About the presenter: Mondelēz International, Inc. (NASDAQ: MDLZ) empowers people to snack…
Hatchery Networking – August 2019
Join us for another exciting #HatcheryNetworking event! Our monthly Hatchery Networking events are a great place to meet entrepreneurs and other members of our community! You'll always learn about an interesting trend or topic in the food industry, meet a member of The Hatchery team, and get to sample products from our Hatchery Entrepreneur members! Exciting speaker(s) to be announced very soon!
September 2019
Starting a Food Business
This icon denotes an event or class that is free for West Side residents. Please click on the event listing for registration instructions and to learn more.
Follow your dreams of starting a food business with our help. The Hatchery's cornerstone curriculum course will help you launch a successful food and beverage company. Learn all about the food entrepreneurship space as well as required licensing, certification, financing, and branding. Each attendee will receive our Starting a Food Business checklist, taking you through each license and certification you need to consider, so you'll get started on the right track. An experienced business attorney will also cover the many…
Time & Task Management for Entrepreneurs
This icon denotes an event or class that is free for West Side residents. Please click on the event listing for registration instructions and to learn more.
Effective time management results in greater productivity and efficiency, better professional reputation, less stress, and greater opportunities for growth and advancement. Join MassPay HR for this interactive workshop, and leave with new time management tools in your strategy kit! *This event is free for residents of the West Side communities (Garfield Park, Austin, North Lawndale, West Humboldt Park). To register, email dani@thehatcherychicago.org or call (312) 283-5732 with your address!* About the presenter: MaryJane Steward, SPHR, SHRM-CP MaryJane is a Human Resources Advisor…
Decoding the Health & Nutrition Buzzwords of Food and Beverage
In today’s competitive marketplace, it’s tempting to use any and all of the health and nutrition buzzwords to entice consumers to buy your product and to showcase an ownable point of difference. From free range, sugar free or hormone free to all natural, locally grown or organic, some descriptors have formal definitions and others do not. How do brand marketers and product innovators effectively leverage the food and beverage lexicon of the day, while maintaining truthfulness and credibility? This talk…
Hatchery Networking – September 2019
Join us for another exciting #HatcheryNetworking event! Our monthly Hatchery Networking events are a great place to meet entrepreneurs and other members of our community! You'll always learn about an interesting trend or topic in the food industry, meet a member of The Hatchery team, and get to sample products from our Hatchery Entrepreneur members! Exciting speaker(s) to be announced very soon!