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January 2018

Starting a Food Business

January 23 @ 6:00 pm - 8:00 pm
ICNC – First Floor, 320 N. Damen Avenue
Chicago, IL 60612 United States
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$40

Start your food business today! The Hatchery's popular introductory course will help you launch your food & beverage company. Learn all about the food entrepreneurship space including industry trends, required licensing, certification, financing, and branding. Each attendee will receive a business basics checklist to get started on the right track. An experienced business attorney will also be joining to cover the many options for structuring your business entity: limited liability company, corporation, “S” corp, sole proprietorship, and partnership. Which structure…

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Chicagoland Food & Beverage Network’s Industry Leadership Series: The Changing Landscape of Successful Consumer Innovation-The Rise of the Dark Horse

January 24 @ 4:00 pm - 7:00 pm
ICNC – First Floor, 320 N. Damen Avenue
Chicago, IL 60612 United States
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$60

Join the Chicagoland Food & Beverage Network for their inaugural Industry Leadership event, to hear from Larry Levin, Executive Vice President Consumer and Shopper Marketing & Thought Leadership at Information Resources, Inc. (IRI). New product innovation is a cornerstone to success for any company in the consumer packaged goods space. Many companies rely on as much as 10% of their annual sales coming from new product launches. The trend of smaller companies quickly winning in today’s CPG environment has created…

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General Assembly @ The Hatchery—Feeding the Influencer: Driving Food & Beverage Sales with Influencer Marketing

January 25 @ 6:00 pm - 8:00 pm
ICNC – First Floor, 320 N. Damen Avenue
Chicago, IL 60612 United States
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Free

Join General Assembly and the Hatchery for an event on the in's and out's of influencer marketing. Home to food tech incubators, a strong food entrepreneurship scene, and many multi-national consumer product goods (CPG) companies it's no wonder Chicago is one of the best (if not the best) city for food entrepreneurship! To create a thriving food startup, consumers need to discover your brand. With many of us spending hours a day on social media, Influencers are a natural fit…

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Sourcing Non-GMO Ingredients

January 31 @ 6:00 pm - 7:30 pm
ICNC – First Floor, 320 N. Damen Avenue
Chicago, IL 60612 United States
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$20

Join us for a workshop to learn about non-GMO sourcing considerations, labeling and certification options, and consumer insights on non-GMO. In particular, the workshop will cover why non-GMO is becoming a popular product attribute and the challenges with sourcing non-GMO ingredients. What labels and certifications are preferred and what do they mean?  Attendees will also gain insights on: consumer views on genetic modification, organic vs. non-GMO, labeling options and the regulatory environment, sourcing non-GMO ingredients and the challenges and risks, global…

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February 2018

Hatchery Networking—Raising the Bar on Acquisitions

February 1 @ 6:00 pm - 8:00 pm
ICNC – First Floor, 320 N. Damen Avenue
Chicago, IL 60612 United States
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$15

We're peeling back the curtain to the year's most talked about acquisition in Chicago's food space—RXBAR. Join RXBAR CEO and Co-Founder Peter Rahal alongside the Kellogg Company's Head of New Ventures, Glenn Pappalardo, as they give you the inside scoop on how and why this acquisition took place. From building an attractive brand to acquisition strategies from the perspective of the entrepreneur and the acquiring company, learn all about this exciting deal! About the Speakers: As the RXBAR Engagement Lead for…

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Your Logo’s Great! How’s Your Brand? How To Best Communicate Your Food Brand

February 6 @ 6:00 pm - 8:00 pm
ICNC – First Floor, 320 N. Damen Avenue
Chicago, IL 60612 United States
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$40

During this interactive session, you will discover how to fully capitalize on your brand and learn how you can effectively communicate your brand to customers, buyers, and investors by using crafty and affordable methods. Attendees will have a first-hand look at what other companies are doing to achieve branding success in the food space. About the Speaker: After years working for large advertising agencies like DraftFCB, Ogilvy & Mather and Leo Burnett, David Kelbaugh founded Tacklebox in 2012 with the belief that…

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Trademarks & Trade Secrets: Protecting Special Features in your Food Business

February 7 @ 6:00 pm - 8:00 pm
ICNC – First Floor, 320 N. Damen Avenue
Chicago, IL 60612 United States
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$40

Have you come up with a creative name, slogan, or logo but don’t know how to protect it? Or are you not quite sure what gives a trademark strength? What are trade secrets? How can you use them to make your food business more successful? What steps must you take to protect a trade secret? Cheryl Balough, an intellectual property attorney, will review trademark basics, give you guidelines for selecting marks, explain the trademark registration process, and answer your trademark…

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Protect Your Food Business: Understanding & Choosing the Right Insurance

February 12 @ 6:00 pm - 7:30 pm
ICNC – First Floor, 320 N. Damen Avenue
Chicago, IL 60612 United States
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$20

Have you been avoiding looking into protection for your business? Insurance is essential to food and beverage businesses, but many times entrepreneurs are over-quoted or provided with the wrong coverage information. This presentation will help you understand the basics of insurance and some of the coverage options available - it will take the “mystery” out of insurance. Anna Maria Viti-Welch of Guy Viti Insurance will help you determine the right insurance for your business. About the Speaker: Anna Maria Viti-Welch, President of Guy…

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People + Planet + Profit: Building a Triple Bottom Line Business

February 13 @ 11:00 am - 2:00 pm
ICNC – First Floor, 320 N. Damen Avenue
Chicago, IL 60612 United States
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$10

According to Intuit’s 2020 Report, sustainability—balancing environmental, social, and economic considerations in business decision-making—will be a “competitive requirement for small business within the next ten years, moving from social novelty to business necessity.” Join The Good Food Accelerator and The Hatchery for a Lunch & Learn event focused on building a sustainable, triple bottom line business! Part 1: Sustainability Strategy for Your Business Presenter: Reed Evans, Scale it Up! Sustainability When incorporating sustainability in your business, you gain benefits and opportunities and…

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Unleashing Culture in Your Organization

February 27 @ 6:00 pm - 8:00 pm
ICNC – First Floor, 320 N. Damen Avenue
Chicago, IL 60612 United States
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$40

Many people do not understand what company culture is. Fewer still know how to harness it, leverage it, and unleash it within an organization to achieve massive results. We will spend two hours together discussing how to define company culture, how to identify the unique characteristics of your culture, and how to amplify its efficacy throughout your organization. Come prepared to have a honest conversation about your mission, your vision, and your values as an organization, as well as your…

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