Natalie Shmulik is The Hatchery’s CEO, and the go-to resource for everything food business related.
Along with an M.L.A. in Gastronomy from Boston University, she has a wide range of experience working with supermarkets, culinary publications, consumer packaged goods companies, and food service establishments.
After successfully operating her own restaurant, Natalie was hired as a specialty consultant for one of Ontario’s largest supermarket chains where she enhanced consumer experiences through educational initiatives.
Discovering her passion for innovation, Natalie was brought on as a brand strategist for the first cold brew tea company and later moved to Chicago to run The Hatchery Chicago.
With over five years of food incubation experience, Natalie has gained a unique perspective on the industry and what it takes to launch and grow a successful business.
She was recently featured in Forbes and continues to play a valuable role in branding and marketing for food businesses around the country, with her specialty in trend forecasting.