Have you come up with a creative name, slogan, or logo but don’t know how to protect it? What gives a trademark strength? What are trade secrets, and how can they make your food business more successful? Are there any aspects of your food business that are protectable by copyright?
Join us for a review of trademark, trade secret, and copyright basics. This seminar will help you understand what you can protect, give you guidelines for ensuring your trade secrets stay secret and your copyrights are not infringed.
About the presenter
Cheryl Dancey Balough helps businesses and individuals protect their ideas, trademarks, copyrights, and trade secrets as they start new ventures or grow existing businesses. She also advises start-ups and closely held businesses on issues related to corporate formation, contracts, e-commerce, privacy, and advertising. Cheryl is a principal at Balough Law Offices, LLC and an adjunct professor of copyright law at Chicago-Kent College of Law and previously was senior faculty in communications and business planning at Keller Graduate School of Management. She currently serves as Chair of the American Bar Association Cyberspace Law Committee. Cheryl has been recognized by her peers as a Leading Lawyer in Chicago for business law and by Super Lawyers rating service as a Rising Star in business and corporate law. Before becoming an attorney, Ms. Balough spent 20 years as a marketing executive. She earned a JD from Chicago-Kent and an MBA from Northwestern University.