Small businesses don’t have as much time or budget as large corporations, so their marketing plans must be thoughtful and purposeful. Presented by Jenn Bane of M. Harris & Co, this class covers the biggest myths in marketing, the tools needed to enhance a brand, and strategic ways to target an audience efficiently and effectively.
About the Presenter:
Jenn Bane is the Creative Director of M. Harris & Co., one of the fastest-growing marketing and communication firms in the Midwest. As the first-ever hire at Cards Against Humanity, Amazon’s best-selling game since 2011, she led viral campaigns and earned a Clio Award for Excellence in Digital Advertising. When she isn’t leading brands to marketing excellence, Jenn co-hosts a popular, feel-good advice podcast called “Friendshipping”.