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What’s Driving The Decade: Industry Trends with IRI, Datassential, and The Hatchery

January 23, 2020 @ 6:00 pm - 8:00 pm | $15


The Hatchery Chicago
135 North Kedzie Avenue
Chicago ,IL 60612
United States

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Hatchery Networking – January 2020

What’s Driving The Decade: Industry Trends with IRI, Datassential, and The Hatchery



New year, new decade, new trends! Join us for another exciting #HatcheryNetworking event! Our monthly Hatchery Networking events are a great place to meet entrepreneurs and other members of our community! You’ll always learn about an interesting trend or topic in the food industry, meet a member of The Hatchery team, and get to sample products from our Hatchery Entrepreneur members! This month we are excited to announce a look into what’s to come for the food industry with IRI, Datassential, and The Hatchery!

We will be bringing together these expert innovators and analysts to talk all things that have come and gone, and look to emerging trends that will be shaping the next decade. For those of you that didn’t make it to the Fancy Food Show, don’t worry! You’ll being hearing it first from the Specialty Food Association’s Leadership 2020 Vision Award Recipient, our very own expert, Natalie Shmulik.


About the presenters:

Natalie Shmulik is The Hatchery’s CEO, and the go-to resource for everything food business related. Along with an M.L.A. in Gastronomy from Boston University, she has a wide range of experience working with supermarkets, culinary publications, consumer packaged goods companies, and food service establishments. After successfully operating her own restaurant, Natalie was hired as a specialty consultant for one of Ontario’s largest supermarket chains where she enhanced consumer experiences through educational initiatives. Discovering her passion for innovation, Natalie was brought on as a brand strategist for the first cold brew tea company and later moved to Chicago to run The Hatchery Chicago. With over five years of food incubation experience, Natalie has gained a unique perspective on the industry and what it takes to launch and grow a successful business. She was recently featured in Forbes and continues to play a valuable role in branding and marketing for food businesses around the country, with her specialty in trend forecasting. Natalie is the Specialty Food Association’s Leadership Award Recipient for Vision in 2020, and a contributing author to Food Business News.


Joan Driggs

Vice President of Content and Thought Leadership, Information Resources Inc.,

Joan attributes curiosity as key to her 30-plus year career as a results-driven market researcher, CPG trade journalist and thought leader. Her goal has always been to empower CPGs, retailers and industry suppliers with information needed to make smart decisions that support shoppers and consumers. Her motto: Make the shopper the hero.

Joan’s thought leadership work regularly serves as a foundation from which IRI teams develop innovative, holistic solutions for clients, and is regularly showcased during top-to-top client meetings, industry conferences and webinars, media, academic and custom studies.

Joan has shared her expertise by leading dialogues on timely and compelling CPG issues. She hosts the IRI Growth Insights podcast (download today!) and is frequently quoted in leading industry media. She supports industry organizations such as Network of Executive Women; and she’s on the Executive Board of Western Michigan University’s Food Marketing Conference as well as Les Dames d’Escoffier’s Chicago Chapter.

 For more information visit: https://www.iriworldwide.com/en-US



Jennifer Aranas
Datassential, Customer Success/Chef

Jennifer joined Datassential’s Market Intelligence Team in 2013 bringing with her over 15 years of foodservice industry experience that includes her time as an executive chef, restaurant owner, award-winning cookbook author, and culinary instructor at Kendall College. She spent time with Compass Group as a Culinary and Special Projects Director. Prior to joining Datassential, she spent nearly 7 years with Sysco Chicago as their Corporate Executive Chef and in Sales. Jennifer also has strong financial background starting her career as an Accounting Portfolio Manager for G.E. Capital and Brookdale, Inc.  She holds a B.S. in Accounting from University of Illinois and a culinary certificate from Kendall College. 

For more information visit: https://datassential.com/


More to come on presenters! 


January 23, 2020
6:00 pm - 8:00 pm


(312) 283 - 5767

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