Offering online purchasing can accelerate revenue, but a unique marketing strategy can stabilize that growth for longer periods of time. Join Teddy Heidt of The Gauge Collective to learn the most effective ways to market your ecommerce store and how promotional campaigns can increase sales while also establishing your brand’s presence.
A part of the Everything Ecommerce Series
About the Presenter
As Founder and CEO of The Gauge Collective, a freelance structured digital marketing anti-agency, Teddy Heidt oversees a team of fifteen creatives supporting brands big and small on telling effective digital stories. With experience spanning traditional, digital and experiential marketing for brands like Disney and Protein Bar and Kitchen, Teddy specializes in brand strategy, positioning and implementation as well as leveraging digital marketing platforms to reach your target audience. When he’s not rolling up his sleeves and getting creative, you can find Teddy settling enjoying suburban living with his husband, Ryan, and two cats, Rafa and Corduroy, as well as finding new series and movies to binge on just about every streaming platform.
The Illinois Small Business Development Center and Illinois Small Business Development Center International Trade Center is funded in part through a cooperative agreement with the U.S. Small Business Administration (SBA), the Illinois Department of Commerce & Economic Opportunity, and the Industrial Council of Nearwest Chicago (ICNC). Reasonable accommodation for persons with disabilities will be made if requested at least two weeks in advance. Please contact the center at (312)421-3941.