Chicago Small Business
Calendar of Events
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Understanding Your Market Opportunity
Understanding Your Market Opportunity
A market opportunity is a situation where a business offers a needed product that’s not being supplied by other companies. Learn how to define your own opportunities and sales strategies, whether it’s selling in traditional (grocery or convenience stores) or non-traditional channels (airports, gyms, boutique spaces) based on your audience. Attendees will understand how to […]
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Mastering Customer Connections Through CRMs
Mastering Customer Connections Through CRMs
Customer Relationship Management (CRM) systems are databases used to unlock access to crucial data, automate daily tasks for improved workflow, and enhance customer experiences. Learn how to leverage CRMs to foster strong customer relationships, improve operational efficiency, and gain a competitive advantage in the market. About the Speakers: Ehi Aimiuwu, a staunch advocate for inclusive […]
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Pricing Your Product for Success
Pricing Your Product for Success
About the Event: McKinsey & Company reports that improving your pricing by just 1% can result in an over 8% increase in operating profits, proving that pricing decisions can significantly influence your bottom line. This session dives into strategies essential for profitability and competitiveness. It emphasizes the crucial role of the Cost of Goods Sold […]
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