Home to food tech incubators, a strong food entrepreneurship scene, and many multi-national consumer product goods (CPG) companies it’s no wonder Chicago is one of the best (if not the best) city for food entrepreneurship. To create a thriving food startup, consumers need to discover your brand. With many of us spending hours a day on social media, influencers are a natural fit to help a business drive sales.
This panel discussion will feature Influencers working with consumer product goods companies to shed some light on the world of influencer marketing. How does one become an influencer? Side hustle or full-time career? How does a brand identify the correct influencer and what does fair compensation look like? How do you measure the success of the partnership?
Join General Assembly and the Hatchery for an exclusive event on the in’s and out’s of influencer marketing! This event is FREE!