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Everything eCommerce: Tips for Building and Maintaining a Strong eCommerce Platform

May 26 @ 1:00 pm - 3:00 pm | $40

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Online grocery sales are expected to capture 20% of the market by 2025. Set and perfect your online sales strategy. Learn everything you need to know about building a strong eCommerce platform including types of eCommerce, how to protect online transactions, legal and insurance guidelines, and marketing strategies.

About the Speakers:


eCommerce setup and marketing: Kelsey Gilbert-Kreiling is the Co-founder and Creative Director of Week of the

Website and Presence Agency.  Leading a team of developers and project managers alongside her business partner Mallory Ulaszek, Kelsey helps make efficient, beautiful websites and ecommerce stores come to life. At Presence Agency, Kelsey and Mallory help early stage businesses and non-profit groups make new ideas come to life through process innovation, programming, and events consulting. She has also co-hosted Coffee Talk at Ace Hotel Chicago, a bi-weekly roundtable for entrepreneurs and creatives since 2017.



Legal: Cheryl Dancey Balough is a Hatchery Network Member. Cheryl helps businesses and individuals protect their ideas, trademarks, copyrights, and trade secrets as they start new ventures or grow existing businesses. She also advises start-ups and closely held businesses on issues related to corporate formation, contracts, e-commerce, privacy, and advertising. Cheryl is a principal at Balough Law Offices, LLC and an adjunct professor of copyright law at Chicago-Kent College of Law and previously was senior faculty in communications and business planning at Keller Graduate School of Management. She currently serves as Chair of the American Bar Association Cyberspace Law Committee. Cheryl has been recognized by her peers as a Leading Lawyer in Chicago for business law and by Super Lawyers rating service as a Rising Star in business and corporate law. Before becoming an attorney, Ms. Balough spent 20 years as a marketing executive. She earned a JD from Chicago-Kent and an MBA from Northwestern University.


InsuranceAnna Maria Viti-Welch is the President of Guy Viti Insurance Agency, Inc.  Founded in 1938 by her grandfather, Guy Viti Insurance is an independent insurance agency providing personal and commercial lines insurance to individuals and businesses.  Since joining the agency in 1985, Anna Maria has successfully paved the way for the company to grow and succeed through her commitment to offer unparalleled customer service and personalized products to her clients.  Not only is Anna Maria an expert in the insurance field but she also enjoys mentoring, businesses development and networking with seasoned entrepreneurs and start-ups to improve their understanding of risks associated with insurance.



Fulfillment: Molly Frank, Segment Marketing Manager, UPS Molly Frank is currently a Segment Marketing Manager with UPS, she has been with the company for 14 years – originally hired as an Industrial Engineer she spent the early years of her career working on internal supply chain and logistics for UPS.  Over the past 7 years Molly has transitioned to the Marketing side of UPS with experience in both New Product Development and Industry Segment Marketing.  Currently, Molly works with UPS customers to identify strategies and solutions to support growth, efficiency and customer experience.  Throughout her career Molly has collaborated with many large Chicagoland food shippers.


May 26
1:00 pm - 3:00 pm


(312) 283 - 5767


IL United States + Google Map

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